Numeros launches India’s first NFT-backed loyalty programme for Diplos
Date: 01 Apr 2025
Numeros
Motors, a new-age original equipment manufacturer specialising in indigenous
electric vehicles, introduced NFT-backed loyalty programme, a first of its-kind
initiative in the electric vehicle industry. Developed in collaboration with
Polygon, this programme will reward the first 1,000 buyers of Diplos with a
unique digital collectible, blending blockchain technology providing an
enriched ownership experience. Numeros Motors is launching its first
company-owned, company-operated store in Bangalore in April this year.
Titled
"The Journey", this NFT series features a collection of 10 unique
artworks, each with 100 editions, portraying Diplos conquering the essence of
India's diverse landscapes and the adventurous spirit that defines the brand's
ethos — ‘Gets It Done’. More than just digital collectibles, these art works
represent a connection to the spirit of exploration and innovation that defines
both the brand and its riders. By owning one, customers become part of a select
community that values performance, resilience, and forward-thinking mobility.
Secured on Polygon’s blockchain, these NFTs offer authenticity, exclusivity,
and a deeper engagement with the brand.
Shreyas
Shibulal, Founder and CEO, Numeros Motors, said, "Diplos was built for
those who move forward, challenge limits, and embrace new possibilities. This
NFT initiative is our way of recognizing and celebrating our customers who
believe in our vision. By integrating blockchain technology into customer
engagement, we are creating an ownership experience that extends beyond the
ride itself."
In
addition to the NFT, holders will receive priority customer service,
invitations to exclusive events, and access to premium merchandise, making this
program a valuable addition to the Diplos experience. Since these NFTs are
soul-bound, they remain permanently linked to their original owners, serving as
a lasting reminder of their place in Numeros Motors’ journey.
With
the upcoming launch of Numeros Motors’ first company-owned, company-operated
store in Bangalore this April, the brand continues to push boundaries in
customer engagement and innovation. By combining technology with meaningful
rewards, Numeros Motors is building a stronger connection with riders who are
shaping the future of electric mobility.